Self leadership is the vehicle
that powers successful strategy

Unlocking Self-Leadership for women in business

Have you ever found yourself standing at a point of your business journey, gathering the courage and the insight to make a crucial decision?

It's in these moments that self-leadership shines brightest.

Think of it as your inner compass, a north star of clarity and confidence that you can rely on to guide you through the business and life maze.

A Self-leader recognises, understands, and honours her unique strengths, values, passions, style and vision, weaving these into the heart of her business. She’s a curious, life-long learner, open to change and growth, with high self-awareness, and a strong desire for meaningful, impactful work.

Why is Self-leadership crucial for female business owners?

Both formal and my own anecdotal research shows that women face unique challenges beyond the usual demands of running a business.

You likely know the pull of expectations from family, from society, and frequently from within yourself. Many of us grapple with prolonged self-doubt or imposter syndrome. We can fall into the comparison trap, have difficulty with pricing our services, feel isolated, and experience burnout as we juggle the demands of our work and personal lives.

The solution is to anchor yourself, ensuring you're pulled forward by your authentic voice, that inner compass, rather than being pushed forward by external noise, conditioning, or other people’s perceptions.

The principles and practices of Self-leadership help you to navigate this complexity with clarity, confidence, and resilience. Developing the identity of a Self-leader helps you to set the right goals for yourself, increasing the likelihood of developing a successful sustainable business whilst also nurturing your sense of personal fulfilment, happiness, and well-being.


What role does
Self-Leadership play in business?

There are 5 core components in the Self-Leadership Model I developed from a fusion of my own experience and the challenges and aspirations I've helped hundreds of clients navigate.


The synergy of strategy and Self-leadership

Personalised Business Strategy fuelled by my strengths-based Self-leadership framework pictured above is my signature approach and the metaphor below helps to illustrate how these areas of focus converge.

Picture embarking on a journey towards your big business vision, where strategy is your roadmap, self-leadership is your vehicle and you are firmly in the driver’s seat.

Engine - Self-Knowledge:

At the heart of your vehicle is its engine - self-knowledge. When you understand and appreciate your strengths, values, and passions, you make sure the direction you're headed aligns with who you truly are.

Steering - Flexible Thinking:

As the road inevitably twists and turns, a truly responsive steering system helps you navigate the challenges. Flexible thinking aids this adaptability, ensuring you don’t get stuck when faced with obstacles, instead finding innovative ways around them. Your ability to pivot can mean the difference between stagnation and growth in your business.

Gearstick & brakes - Emotional Intelligence:

Sometimes you need to hit the brakes, and sometimes you simply need to change gears. The ability to regulate your reactions, pause, evaluate, and respond rather than impulsively react is incredibly important for business owners (even more so when you have ADHD along for the ride, as I do). Fortunately, EQ is a set of skills you can learn to master that help you make better business decisions and build better business relationships.

Accelerator - Intentional Action:

Once the path is clear, you need to hit the accelerator to move ahead. This is intentional action, the focus that ensures every mile you travel aligns with your overarching goals. This intentionality takes you to your destination via the quickest route, avoiding the distracting cul-de-sacs and side roads that can take you off course.

Fuel - Vitality:

Lastly, to keep your car running, you need fuel, and that's where the final Self-leadership Principle kicks in. Vitality fuels your business adventure, ensuring you have the energy, well-being, and drive to push through, even when you’re facing challenges and multiple demands.

Strategy and self-leadership are interdependent

Having a stellar strategy is essential. But without a self-leadership lens, comparison, competition, and conditioning can have you adopting other people’s goals and methodologies and doubting your own vision and voice.

Equally, successfully implementing your strategy is far more likely when you practise the principles, growing yourself as you grow your business.

My ability to anchor you with both is why working with me is a uniquely valuable experience.


The power of
Self-leadership in business

Right facing purple triangle

As a business owner, when you embrace self-leadership, you gain:

  • Crystal-clear vision and focus
  • Enhanced creativity and innovation
  • Resilience during challenges
  • Improved decision-making abilities
  • Deepened relationships with stakeholders

Who does Self-leadership benefit?

Your business is a reflection of you. When you thrive, so does your business. As you cultivate these self-leadership skills, this positive energy will not only benefit you but everyone connected to you - family, colleagues, partners, or your team.

  • You as an individual, parent and partner will benefit from living an intentional life, understanding your needs and values and leveraging your strengths, thinking clearly about your choices, managing your mind, and regulating your emotions and energy. You'll feel more fulfilled, confident and optimistic.
  • Business owners who practice Self-Leadership benefit from a skill base that helps them to clarify their vision and focus, tap into increased creativity and innovation, build resilience when facing challenges and better problem-solving & decision-making abilities to navigate change. The self-trust and confidence that results also help to develop better relationships with staff, suppliers and clients.
  • Organisations that have positive self-leaders leading and joining their teams will benefit from employees who are resilient, self-confident and motivated, able to utilise constructive, flexible thinking as proactive goal setters who are open to feedback. These are most likely to be your most engaged, energised and focused people who also serve as great role models and mentors for others.

“Courage starts with showing up and letting ourselves be seen.”
~Brené Brown

Angela Raspass - A Strategist and Self-leadership Coach for businesswomen

What's your next step in this journey?

I have a dual focus when working with you - to develop a uniquely personal business strategy and to fuel this, and you, with the self-leadership principles.

You can get started right now by:

Whatever your choice, I’m here to guide and support you. Book a call, and let’s chart a path that aligns with your unique business aspirations and personal goals.