You're capable and experienced... so why aren't you making the impact you KNOW is possible?
Let's elevate your business so it does good, feels good, and is richly rewarding.
You're smart, you’re experienced, and your clients value what you do, yet running your business still feels harder than it should.
You're working hard (often, too hard). You're committed to your clients and your own growth, yet… you know there's another level of impact you're not quite reaching.
And you can't work out how to change that.
I call this Perpetual Potential - it's frustrating and exhausting, and over time, it can erode your enthusiasm and confidence.
But you can break this cycle when you see, name, own, and confidently share what makes your work uniquely valuable.
I see it.
We name it.
You own it
What makes working with me different?
I see what you can't - the unique value embedded in your expertise that's often invisible to you because it feels like "just what you do."
I take your seemingly disjointed ideas and crystallise them into a proprietary framework that provides the positioning power you’ve been missing.
I do this by zooming out to understand your past work and future vision before then zooming in to create detailed, actionable next steps.
Together, we BUILD your differentiation framework - the proprietary approach that distinctively positions you.
Then you OWN it with inner authority - so you can price for transformation and make bold decisions without second-guessing yourself.
You then ACTIVATE it across your market presence - so you become visible and sought-after
This isn't about off-the-shelf strategy - it's about meeting you exactly where you're at and crafting an approach that works for YOU and YOUR business.
Who do I work with?
I work with established businesswomen - consultants, coaches, service providers, and founders who've proven their expertise and are ready to deepen their impact.
Many of my clients are sparky-brained (creative, fast-thinking, multi-passionate - often with ADHD like me, diagnosed at 53). Others aren't wired this way at all but value that very energy and fresh perspective I bring to our work. They borrow my pattern-seeing brain for creative strategy and my ability to spot connections others miss.
All of my clients - whether sparky-brained or not - need someone who can see what they can't see, connect the dots they're missing, and help them become confidently and distinctively positioned in their market in a business that does good, feels good, and richly rewards them.
Perhaps you do too?
You can read more about who I work with and the challenges in your business we solve together here.
Second-hand success never fits quite right when you’ve adopted someone else’s goals - work harder, scale bigger, be everywhere... Your definition of success should change with your life chapters and you have permission to define it without apology.