My thoughts on…Business strategy, self-leadership & sparky-brained wiring
What "sparky-brained" really means - and why I used it before I knew I had ADHD
I used the word "sparky-brained" long before I knew I had ADHD. It came before the diagnosis, before I even suspected one was waiting. And it might describe your business experience too - whether you have a label or not...
The Trifecta Of Connection: why some messages land… and others disappear into the void
Some messages stop you mid-scroll. Others are perfectly competent - and completely forgettable. The difference isn't better writing or more posting frequency. It's connection. And connection has three very specific ingredients working together...
The Maze of Options - when you have too many good ideas to choose from
Welcome to the Maze of Options! In front of you lies an abundance of choice, leaving you feeling stuck, uncertain, or paralysed about which path to take - especially when all options feel equally important or appealing. Here’s how to navigate it…
The Engagement Arc: Why the best client relationships aren't designed to end
Your clients aren't leaving because you failed them. They're leaving because there's no visible arc showing them where the journey goes next. Here's what creates one - and why it changes everything…
Are you tired of running yourself ragged in your business?
Exhaustion and disillusionment in your business is often the result of trying to follow and action all the advice you’ve soaked up from a multitude of sources over the years. Advice that, more often than not, is NOT a great fit for your actual goals and needs. Let’s try discernment instead…
How Do You Define Success? (Without Apology)
Second-hand success never fits quite right when you’ve adopted someone else’s goals - work harder, scale bigger, be everywhere... Your definition of success should change with your life chapters and you have permission to define it without apology.
Investor Clients: Keep What Works While Building What's Next
That voice whispering about what else might be possible? It won't go away. But you don't have to burn the house down to follow it. Let me introduce you to Investor Clients - the bridge between where you've been and where you're going.
Three Things to Focus On So 2026 Isn't a Groundhog Year.
That queasy sense that groundhog year might kick in with revenue rollercoasters, marketing mayhem, and questionable systems held together with sellotape needs to be vanquished! Here are three things to focus on.
Finding Your "Just Right": The Art of Goldilocks Pricing
"Charge what you're worth" is terrible advice. Instead, discover your Goldilocks pricing zone - where you feel valued, deliver your best work, and sustain your business long-term.